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The Most Cost-Effective B2B eCommerce Platform

Rianna Greenfield
Tuesday, April 9, 2019
Table of Contents

By now you are well aware of the benefits of implementing online and mobile ordering for your wholesale buyers, as well as the risks associated with sticking to the status quo. Then the key decision becomes, do you build an in-house solution, do you buy an existing solution, or do you partner with a technology expert and use their solution?

Should You Build, Buy, or Subscribe?

There is a prevailing myth that exists in many B2B and enterprise circles and it goes like this: “we need to build an in-house solution because we have unique needs and what’s out there in the market can’t serve them.” Another version may have you buying a solution that’s in the market, and customizing it to fit your needs.

This kind of thinking may be true for 0.01% of businesses out there but the fact of the matter is that off-the-shelf B2B SaaS solutions are sophisticated enough to serve the needs of 99.99% of the market at less than 1% of the cost of a building or buying a solution.

Building and Buying are Expensive

The costs associated with building or buying your own solution aren’t just limited to the upfront costs. When you consider the total cost of ownership you have to add up the cost of managing, maintaining, updating, and supporting the solution as well.

Here’s a handy chart comparing the three technology vendor options available to you:

Technology Vendor Comparison

Partnering with a SaaS Provider

Among the many advantages of partnering with a SaaS (software as a service) technology provider are that the technology vendor is responsible for:

  • Implementing the solution for your business and training your team
  • Providing technical support and customer service
  • Delivering regular software updates with new features
  • No sunk costs (you pay a monthly fee to use the platform)

Unless you can sincerely justify spending hundreds of thousands of dollars on building a custom solution for your company, seriously consider an off the shelf solution that can serve a majority of your needs at an affordable cost.

To learn more about BlueCart’s comprehensive and cost-effective mobile and online ordering solution, email or call (650) 242-9444 ext. 2.